Unless you’re the rare 
homeowner who gets multiple offers above the asking price days after 
listing, the sales process can be an emotionally challenging time. 
Here’s a look at what you can expect once you sign a listing agreement:
Out of the gate
The first thing your agent will likely do is place your home in the 
local Multiple Listing Service (MLS). This notifies all other agents in 
the area that your home is for sale. It will also likely appear on the 
Internet at realtor.com.
 
Soon, a for-sale sign will 
appear in the yard and a lockbox will be attached to your house, most 
likely the front door. The lockbox allows local agents access to the 
house when you aren’t home.
It may seem unsettling but 
it’s important to allow agents to show your home when you are away, 
especially in a slower market. If you don’t have a lockbox, many agents 
will put you at the bottom of their client’s list of homes to see 
because it’s a headache to track down your agent, who must track you 
down to find out when you’ll be around, which may not fit into the 
buyers’ schedule. Plus, unless you’re in a hot sellers’ market, there 
will be plenty of other houses to see.
Open house
Your agent will want to have a couple of open houses as soon as 
possible, which is why it’s not recommended to list your house until 
everything is ready for a good showing. This means you’ll likely be 
swamped with last-minute touch-ups and clean-ups to get the house ready
The agent will likely have a 
brokers’ open house, which is during the week, so area agents, hopefully
 with clients looking to buy, can see the property. Next, traditionally 
on a Sunday, will be the public open house.
It is best if you are not 
present during open houses because buyers want the freedom to look in 
closets and make comments. That’s difficult for most people to do it you
 are present. When potential buyers come for a viewing, try to step 
outside while they tour your house.
Whether you have additional 
open houses is between you and your agent. Many sellers incorrectly 
think that multiple open houses are needed to sell a house. In fact, few
 houses are sold at open houses but there are many good reasons to have 
one for the public and another for agents.
Traffic patterns
You should get the most traffic the first two to three weeks your house 
is listed. Anyone looking for a house similar to the one you’re selling 
will want to see your home. Don’t fret when the traffic dies down.
The average days on market 
(DOM) can be 60-90 days in a normal cycle, depending on the area of the 
country. In a slower market buyers can take their time and they usually 
do. If you have buyers come back a second or third time it usually means
 they are seriously considering your home and you’ll want your agent to 
keep in contact with their agent. Any offers, even one you consider 
low-ball, is a chance to begin negotiating, which often leads to a sale.
Neat freak
Keeping your house in tip-top shape, especially if you have kids and 
pets, is one of the more difficult parts of selling your home. But 
remember, buyers will walk into your house and try to picture living 
there.
Most people don’t have the 
vision to look past toys scattered throughout the house, dishes in the 
sink or pet food spilled on the floor. It doesn’t matter that they 
probably live the same way.
Changing course
Sellers usually hit the wall at about six weeks. The initial excitement 
of listing has waned, you’ve tired of keeping the house looking like a 
model and are irritated at yet another looky-loo coming through the 
front door.
Unless you are in a very 
difficult market, if you have not had serious interest in six weeks, 
it’s time to meet with your agent and discuss sales strategy.
Markets can change quickly, so
 you need to consider price and any physical changes or improvements 
that could enhance the home. This doesn’t mean you have to remodel the 
kitchen, but maybe realizing the garage should be cleaned out or the 
pink bedroom walls should be repainted can make the difference.
When you sign the listing 
agreement, you can generally expect a three-step process to begin: 
Getting ready, showing it off and responding to the market place. If you
 are prepared, especially for the last one, you can avoid getting that 
prescription for sleeping pills to get through the process.
 
No comments:
Post a Comment